Digital Marketing Manager Job at Cresta, Boston, MA

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  • Cresta
  • Boston, MA

Job Description

Cresta is on a mission to turn every customer conversation into a competitive advantage by unlocking the true potential of the contact center. Our platform combines the best of AI and human intelligence to help contact centers discover customer insights and behavioral best practices, automate conversations and inefficient processes, and empower every team member to work smarter and faster. Born from the prestigious Stanford AI lab, Cresta's co-founder and chairman is Sebastian Thrun , the genius behind Google X, Waymo, Udacity, and more. Our leadership also includes CEO, Ping Wu , the co-founder of Google Contact Center AI and Vertex AI platform, & co-founder, Tim Shi , an early member of Open AI. Weve assembled a world-class team of AI and ML experts, go-to-market leaders, and top-tier investors including Andreessen Horowitz, Greylock Partners, Sequoia, and former AT&T CEO John Donovan. Our valued customers include brands like Intuit, Cox Communications, Hilton, and Carmax and weve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world. Join us on this thrilling journey to revolutionize the workforce with AI. The future of work is here, and it's at Cresta.

RESPONSIBILITIES

Plan, execute, and optimize performance-driven campaigns across Google, LinkedIn, Bing, etc. Own ad operations including targeting, creative uploads, conversion tracking, and budget pacing Build and present performance reports, partnering with Marketing Ops to ensure accurate data pipelines, revenue attribution, and actionable insights Collaborate cross-functionally with the Demand Generation, Content, Creative, and Sales teams to bring the digital advertising components of integrated campaigns to lifeensuring alignment across channels and execution against campaign goals Stay up to date on channel best practices, experimenting with new formats and strategies Partner with the SDR team to align on lead follow-up, optimize conversion workflows, and support opportunity creation.

QUALIFICATIONS

3+ years of experience running digital advertising, ideally in B2B SaaS Deep understanding of advertising across multiple platforms (LinkedIn, Google, and Bing) Strong analytical skills and comfort with data, spreadsheets, and reporting tools Experience with marketing tools like Salesforce, Hubspot, or similar platforms Ability to balance multiple projects in a fast-paced environment Enthusiasm for testing, learning, and iterating quickly Experience with Salesforce, HubSpot, Google Ads, and LinkedIn Campaign Manager Crestas digital marketing program is still in its early stages were just beginning to scale our Google and LinkedIn advertising and are launching new programs like Bing. This is a rare opportunity to shape a high-impact function from the ground up. Youll get your hands on all things digital marketing quickly and have the freedom to test, iterate, and build. We offer Cresta employees a variety of medical, dental, and vision plans, designed to fit you and your familys needs Flexible vacation time to promote a healthy work-life blend Paid parental leave to support you and your family Work from home office stipend to help you succeed in a remote environment Lunches and dinners included for in-office employees via Grubhub Compensation at Cresta Crestas approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table. The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family. Salary Range : $100,000$140,000 + Offers Equity We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored. If you are uncertain whether you have been contacted by an official Cresta employee, reach out to recruiting@cresta.ai Apply for this job * indicates a required field First Name * Last Name * Email * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Are you legally authorized to work in the country where this role is based without restriction? * Select... Will you now or in the future require visa sponsorship? * Select... #J-18808-Ljbffr Cresta

Job Tags

Work at office, Remote work, Work from home, Home office, Visa sponsorship, Flexible hours,

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